The Brand Equation helps growing businesses build and improve their brand.

Businesses change how they are perceived in their market and how teams represent the business.

This work drives exceptional marketing outcomes, boosting productivity, profitability, and satisfaction for companies committed to elevating their brand.

The Brand Equation Workshops help small groups, such as association and organization members, understand and communicate their brands.

In a 10-hour workshop, participants learn how to enhance their company’s brand. They then take their acquired concepts and skills back home to apply with their own marketing teams.

Providing this at a conference or yearly gathering attracts attendees and assists members in boosting their business.

Explore the Brand Equation at your own pace through the Udemy Business learning platform with the "Earning Your Small Business Brand - Your Story Your Playbook" online course. It is online and:

• 5 hour and 15 minutes of video content

• Divided into 6 segments, and 36 short lectures, with multiple downloadable resources

Click here to go to the course landing page

Language, customs, and imagery are different around the world, and it can be challenging to understand the nuances of a specific culture.

The Brand Equation goes through the steps to ensure your marketing materials and delivery will resonate with American audiences.